United States Sports Broadcasting Landscape
Sports broadcasting in the United States remains the most fragmented market in the world. Rights to major competitions are distributed across broadcast networks (NBC, CBS, FOX, ABC/ESPN) and direct-to-consumer tech giants (Amazon Prime Video for Thursday Night Football, Apple TV+ for MLS Season Pass, Peacock for Premier League, and Paramount+ for UEFA Champions League). For local in-market MLB, NBA, and NHL fans, accessing Regional Sports Networks (RSNs) via services like Fubo or DirecTV Stream is essential to circumvent local broadcast blackouts.
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