Verified Broadcaster • United Kingdom
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How to Watch ITV Live Online

ITV is available in United Kingdom through select providers. The channel covers live sport, sports news and analysis. Use this guide to find which services c…

Price: Free - £5.99/mo (or £59.99/yr) Trial: Available Feed: English 1080p Territory: United Kingdom
Database Integrity 100% Licensed & Verified
Last Audit October 2026
Direct Carriage Zero Third-Party Streams
Verified Schedule

Upcoming Live Sports Events on ITV

Live Times (America/New_York)
Sun, Oct 11
07:00
Southampton vs Portsmouth
English League Championship

ITV Streaming Options

4 streaming options available

Authorized official broadcast providers. Regional carriage and subscription plans may vary by territory.

Official Subscription Packages

Streaming Plans & Pricing for ITV

Independently Verified Rates
Free Trial
ITVX

ITVX Free

£0.00/mo
  • Live broadcast feeds of ITV1, ITV2, ITV3, ITV4, and ITVBe
  • Live coverage of the FA Cup, Six Nations Rugby, and Tour de France
  • Catch-up programming available immediately post-telecast
  • Stream on up to 4 devices simultaneously
View ITVX Plans
Freesat

Freesat Free-to-Air Broadcast

£0.00/mo
  • Access to 140+ free-to-air satellite television and radio channels
  • HD broadcast feeds of BBC, ITV, Channel 4, and Channel 5 networks
  • 7-day linear electronic programme guide
  • Zero viewing cards or activation surcharges
View Freesat Plans
Freeview

Freeview Terrestrial Broadcast

£0.00/mo
  • Live reception of 85+ digital television and radio stations
  • Core public service channels broadcast in high definition (BBC One HD, ITV1 HD, Channel 4 HD)
  • Standard 7-day forward electronic programme guide
  • Zero broadband or subscription requirement for live viewing
View Freeview Plans
Teleboy TV

Teleboy TV

CHF 11.90/mo
  • Over 300 channels with more than 170 in Full HD
  • 7-day catch-up replay and live pause
  • 2,400 hours of cloud recording storage
  • Up to 5 simultaneous streams across home devices
View Teleboy TV Plans
Certified Broadcast Content

What Leagues & Sports Can You Watch on ITV?

Click any competition to view the full live schedule
Fifa World Cup
League Coverage →
Uefa Nations League
League Coverage →
Nations Championship
League Coverage →
English League Championship
League Coverage →
International Friendlies
League Coverage →
Womens World Cup Qualifying Uefa
League Coverage →
Efl Cup
League Coverage →
Six Nations Championship
League Coverage →
Editorial Review & Field Test

ITV Broadcast Assessment

Editorially Verified

The Verdict

ITV delivers crisp 1080p feeds on Freeview HD and modern connected TVs, keeping fast-paced England football attacks and Six Nations rugby scrums fluid. The ITVX app handles high-traffic matches reliably, though unskippable commercial breaks on the free tier test viewer patience. It remains essential viewing for British football loyalists, rugby followers, and horse racing enthusiasts.

Best For

  • England national football fans following major tournament qualifiers and friendlies
  • Rugby devotees catching live Six Nations Championship matches
  • Horse racing followers watching the Grand National, Cheltenham, and Royal Ascot
  • Primetime British television audiences tuning into flagship dramas and news

Pricing Reality

You do not pay a penny to access ITV on Freeview, Freesat, or the basic ITVX app beyond the mandatory UK TV Licence. If you want to bypass ads on on-demand content, ITVX Premium runs £5.99 monthly or £59.99 annually, though live linear feeds still contain standard commercial breaks. You will never encounter pay-per-view fees or long-term carriage commitments for normal broadcasts.

What We Like

  • Completely free over-the-air 1080p high-definition broadcast via Freeview antennas
  • Free online access through the official ITVX app across modern smart devices
  • Premier free-to-air sports rights portfolio including England football and Six Nations rugby
  • Broad platform support spanning Apple TV, Fire TV, Roku, consoles, and mobile apps

Things to Consider

  • Live digital feeds run up to 30 to 45 seconds behind real-time terrestrial television
  • Heavy, unskippable commercial ad breaks interrupt digital app navigation and on-demand viewing
  • A valid UK TV Licence is required by law to watch live broadcasts on any digital screen
  • Rigid geographic IP filters immediately block video playback outside the United Kingdom

Looking for a specific team or game?

Live rights are distributed daily across multiple television networks. Check today's sports TV schedule or find channels by team.

Today's Live TV Guide Match Finder →
Live TV Cord-Cutting Calculator

Find the Cheapest Way to Stream ITV + Your Favorites

Select any extra TV channels or live sports leagues you want in your home lineup. Our live engine calculates the single cheapest provider that carries everything with zero cable contract.

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Frequently Asked Questions

How to Stream ITV: Live TV & Schedule FAQ

Can I watch ITV for free in the UK?

Yes. ITV broadcasts free over the air via Freeview and Freesat, and its live feed is accessible at no cost on the official ITVX digital app.

Do I need a TV Licence to watch ITV online?

Yes. UK law mandates a valid TV Licence to watch any television channel live on any device as it airs, including ITV on ITVX.

What live sports air on ITV?

ITV broadcasts England men's and women's football internationals, the Six Nations rugby championship, major horse racing festivals, and FIFA World Cup fixtures.

Can I access ITVX while traveling outside the United Kingdom?

No. The ITVX digital platform uses strict regional IP geo-blocks that automatically restrict video playback outside UK borders.

Broadcast Archives

Recently Aired Matches on ITV

UEFA Nations League Oct 6
England vs Czech Republic
Final Result FT
UEFA Nations League Oct 3
Croatia vs England
Final Result FT
UEFA Nations League Sep 29
Czech Republic vs England
Final Result FT
English Prem Rugby Sep 27
Leicester Tigers vs Saracens
Final Result FT

Where ITV is Available

Licensed Broadcast Territory
Explore United Kingdom TV Guide →

Official distribution for ITV is licensed within United Kingdom. Check the full directory of verified television networks and legal cord-cutting options available in this territory.

Browse all verified television channels in United Kingdom: Legal sports TV channels in United Kingdom →